OUR BROAD EXPERIENCE in foreign trade and international marketing provides a wealth of insight we make available to our clients. HCI has made over 500 marketing presentations worldwide, and over the last decade we have won contracts from 7 out of 10 prospects. HCI’s proven marketing experience will help you establish the long term business relationships that result in a profitable presence in foreign markets.
Top export management companies customarily win about 1 out of 10 export bids. Due to our practical focus, bottom-line orientation and extremely cost-effective approach, Henderson Chemicals (HCI’s forerunner) won better than 4 out of 10 bids.
“HCI performed with excellence in every regard... Each potential customer... made it clear that they agreed to see us only because of their respect for Hugh and HCI.”
George S. Dunlop President, Century Communications;
Former U.S. Subsecretary of Agriculture
- Market Research interviews with potential foreign buyers and
agents, which often generate immediate sales opportunities.
- Finding and winning the best agents, brokers and partners for
your products. HCI’s foreign staff customarily interviews 20-30
prospective partners, then selects only the top performers.
- Our unique Agent Selection Criteria enable us to identify the
most effective agents in your field.
- HCI’s knowledge of foreign business allows us to negotiate the
most favorable terms and contracts with these agents and brokers.
- HCI can set up a ‘Direct Marketing Program’ that gives you direct
control of buyer relationships, service quality, logistics and
communications, all facilitated by HCI's hands-on training of
your sales staff.
- Extensive action plans with step by step directives for every
phase of your export operation to eliminate most missteps and
- Our proven Agent Performance Systems provide standards and procedures
for your agents sales representatives, including steps for making
effective presentations, follow-up and closing orders.
- HCI’s foreign sales staff can even handle all your marketing
and operations for you if you prefer a totally hands-off operation.
marketing with our proven ‘Export Launch Program,’ developed over 23 years
of hands-on experience. HCI International Marketing Consultants can provide
export advice, systems and on-site training tailored to your business needs,
or we can manage a complete foreign marketing arm for your company. HCI’s
marketing strategies are exceptionally bottom line oriented and practical,
international marketing consultants offer 24 years of
hands-on international marketing experience to successfully launch
your company in foreign markets.